Accountability is lip service in many organizations.

Yet, if you look at all the major issues your company faces at this very moment, 99% of items on your list refer to lack of accountability:

  • Rules and behaviors broken
  • Commitments broken
  • Responsibilities avoided
  • Red flags ignored
  • Procedures not followed
  • Tough decisions avoided
  • Information not shared
  • Opportunities missed

The path to performance is not making people accountable.

It’s to make them own the results.

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When people build ownership, they don’t need external:

  • inputs
  • control
  • motivation
  • accountability

They’ll do what it takes to get results.

How to instill a sense of ownership:

  • give people a strong purpose
  • help them to believe in extraordinary results
  • encourage to use a committed language

Does it make sense to you?

Meanwhile..👇

I've just uploaded my conversation with Talal Shamoon, CEO of Intertrust in California. With Talal, we discussed the fallacy of hierarchy and the importance of adaptability in business, why your team and the tools you give them are one of the greatest assets for any CEO.

Watch it here​
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